Tips to Remember When Designing & Printing Your Business Cards

* If you’re serious about your business be serious about your business cards. Don’t focus on the money, focus on the quality. Business cards not only provide contact details, they represent you and your organization. People you give your card to will form a first impression within seconds of receiving your business card (oftentimes before even reading it), and you want that impression to be a good one. Make it appeal to the senses.

1. Have someone in house create a catchy logo and/or design and layout for your card. If you don’t have anyone to do that, hire someone.
2. Get high-quality, thick card stock that feels nice to the touch.
3. Apply foil or glossy finishes it applicable to catch their eye.

Make your card stand out. If you spend enough time and quality on your card people will believe you put that same amount of effort into your business.

* Make the most out of your cards. Don’t be afraid to use them as a marketing tool. Give them to everyone you meet. In fact, give everyone you meet two or three, so that they can give them out if the opportunity arises.

* Give your business card additional value. If you wish, you can usually create a useable backing for your business card—a calendar, appointment card, coupon, referral discount —give it value and decrease the chance that it will disappear into the trash bin.

* Be creative…but not too creative. It is important to design a visually-pleasing layout for your business card. But there are times when you can take creativity too far. Nobody likes to receive business cards of odd shapes and sizes that wont fit into their Rolodex or other business card holder. Make the text big and dark/light enough to read. Don’t use ‘wacky’ colors or fonts.

Octavio Ochoa
www.TheTimeToAct.com
octavio_ochoa@yahoo.com

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Octavio Ochoa
www.TheTimeToAct.com ( More Information ? , contact me octavio_ochoa@yahoo.com )

..Grown Opportunity of 25 years…

Duchess of Earle invites you to Help the Homeless

Hi, Everybody!

This is the Duchess of Earle, writing to invite you to participate in a fun - though perhaps chilly! - event to raise funds for homeless families on Saturday evening, November 22nd. If you live in or near the western suburbs of Minnesota’s Minneapolis/St. Paul area, you can come join the party, which is sponsored by Interfaith Outreach and Community Partners (IOCP).

In the past decade, you may have heard on the local news about Bob Fisher, who gained some renown as “Shoe Bob.” (This is because he owns Bob’s Shoe Repair shop in the Wayzata Bay Shopping Center.) In the mid- to late-1990s, Shoe Bob began sleeping outside in the late fall to raise funds for the benefit of the needy - specifically those finding themselves without a home. The first time he did it, he brought in $7000. Over the years, he has raised about $9,000,000 to assist struggling families and, in the process, has gotten the whole community involved.

So, what’s going on on November 22nd? Shoe Bob, along with former Minnesota Twins baseball player, Corey Koskie, will be hosting an evening “In the Cars with the Stars.” The fun starts at 8:00 PM with tailgating (bring your own food and your own grill) and lasts through the night. Those who make it through the night sleeping in their cars, as many of the homeless find themselves doing these days, are welcome to celebrate their successful sleepout and the arrival of the morning by having an early breakfast with Bob and Corey.

As a sleepout participant, you can get sponsors to contribute an hourly amount or a lump sum in support of your effort - that’s one way to raise funds. Another way is to bring others along with you. IOCP reports that it takes about $569 to assist a family for 1-2 months while they get back on their feet and this is what you’ll be helping provide for families in need.

To register for the event, please contact Jill at the IOCP. Her email is: jkohler@iocp.org; the phone number of IOCP is 952-404-9388. And when you contact her, please tell her the Duchess of Earle sent you!